One Good Deed is inspired by Muharram.

It all started with One Tear, One Stand and One Hussain.

We create pieces that hold meaning to help us remember, reflect, and carry the message forward.

Every drop of love and every act of courage starts with one step. Our apparel is a reminder of that.

كلُّ يومٍ عاشوراء، وكلُّ أرضٍ كربلاء

Every day is Ashura, and every land is Karbala.